Sports and Entertainment Marketing

November 2009
9
Monday
Ch 5 Product and Price Decisions
10
Tuesday
Ch 5.1 new product development activity
16
Monday
Product Life Cycle activity
19
Thursday
Quiz, Chapter 5
20
Friday
How to Fix a Product in Decline Activity
23
Monday
Marketing to Children
25
Wednesday
Thanksgiving Break
30
Monday
Chapter 6 Sports Market Research and Outlets
December 2009
11
Friday
Quiz, Chapter 6
14
Monday
Ch 7 Branding and Licensing
17
Thursday
Quiz, Chapter 7