Lesson Plans

 

Marketing—Week 2

Monday  9/1

TEKS: 120.26c

 

Modifications:

 

 

Labor Day Holiday

 

 

 

DECA Dues $25-Please pay as soon as possible.

Tuesday

TEKS: 120.26c

 

Modifications:

 

Section 1.1

  • Understand the importance of studying Mktg.
  • Explain what marketing is and describe the marketing functions
  • Define Marketing

Section 1.2

  • Explain why businesses need marketing
  • Understand how marketing has developed in the business world
  • Describe t he functions of business

Worksheet: Section 1.1 & 1.2

Read chapter 1

Wednesday

TEKS: 120.26c

 

Modifications:

 

Section 1.3

  • Define the Marketing concept
  • Determine how businesses implement the marketing

 

Restaurant project- The 4 P’s (marketing mix)

Handout with instructions and rubric provided to students.

Thursday

TEKS: 120.26c

 

Modifications:

 

 

Restaurant project- The 4 P’s (marketing mix)

 

Friday

TEKS: 120.26c

 

Modifications:

 

 

 

Restaurant project- The 4 P’s (marketing mix)

 

 

Project due Monday.